I Created A Fake Persona

Only A Few Are Catching On To This Tactic, But It Works Beautifully!

You can make a video that is an advertisement through and through, but it's also like valuable content on it's own.- Thomas Frank

Your content needs to be able to stand alone. It cannot just be an advertisement that is valueless unless someone buys the product that you are pitching. - Thomas Frank again

References: More Plates More Data 1.5 hour video going over this format of deep diving into his own product, but the content still be very interesting, educational and engaging.

Funny Marco

Joe Budden

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Thomas Frank Notion Template

How can you made the ad native? How can you make it just as valuable as a non-sponsored video?

Reference